Week Nine

Nothing specific to post from this week.

But here is a link to the sad story of Marcus the sheep

Chops

Please have presentations of your final projects ready for next week. If you want to run anything by either of us before then please do so

Patrick

Ben

Week Eight

The final brief is available here:

Final Brief

Feel free to make a start for next week, at the very least choose which of the topics you are going to cover.

The MA the Tricia Austin spoke about is:

Creative Practice for Narrative Environments

A useful industry directory can be found here:

CPfNE Affiliates

Anne Prugnon spoke about the development of Atmosphere at the Science museum.

Atmosphere

She also kindly offered to answer any further questions via this.

If you do send emails please try and make them succinct and to the point and gather questions into single emails rather than bombarding her with multiple individual questions.

Week Seven

Thanks for all your work this week, all the projects are looking very clear and convincing in terms of narrative messaging, and the structures to deliver them are developing well.

No notes or presentation from this week but we did mention a few things that you might like to follow up:

Augmented Reality

Data Matrix Barcodes

British Music Experience

Darwin Centre

For next week can we please have clearly drawn plans of your proposed experiences.

Week Six Brief

Here is the Narrative Brief.

Please get your stories figured out and selected for next week's lesson.

They don't need to be over complex and don't need to be overly detailed, the clarity of the relationship between your narrative threads is the important thing.

We mentioned the Wellcome Collection, go and visit.

I believe I also mentioned Philip Hughes' - Exhibition Design. It's a good how-to guide for creating exhibitions.

Layouts

As discussed during Monday the 14th's class, the diagrams to the left are commonly used narrative lead layouts. They are found in exhibition and retail environments, both temporary and permanent.

Over the weekend please photograph examples of these layouts being used, and come on Monday 21st prepared to describe them in terms of the stories they are structuring.

Tim Gardom Associates

This company use a narrative based system of content development for interpretive environments

Tim Gardom Associates

Week Five Presentation

Topics Covered:
Narrative definition
Narrative presence in design
Introduction to developing design narratives
Structuring narratives in spaces

This doesn't add anything to the notes but there are some nice examples of spaces structured according to narratives towards the end.

Narrative Presentation

The Monomyth

For those particularly interested in narrative there is a theory proposed by Joseph Campbell which suggests that all stories follow essentially the same structure.
This further suggests that there is one single structure that we understand and recognize - making us very adept at filling it the gaps if a narrative is presented incomplete.

The diagram to the left spells out the stages that make up this narrative form, and should - confusingly - be read anticlockwise.

Try applying it to whatever TV drama or film you happen to be watching.

A simple summary is here: Monomyth Simple Summary

and a detailed one is here: Monomyth Extended Summary

Joseph Campbell's book is here:

Week Five Notes

Topics Covered:
Narrative definition
Narrative presence in design
Introduction to developing design narratives
Structuring narratives in spaces

The notes are here: Narrative Notes

Dans Le Noir

An experience similar to one proposed in class

Dans Le Noir

Call For Contributors

All,
It would be really good to get some of the completed presentations up on here.
I can set it up so that you can post them yourselves if you become followers of the blog.
Otherwise email them to me and I'll post them for you.

Thanks

Site Specific Art

If you are interested in the arts end of site specific work these are two very good books on the subject

Interaction Design

Further to our discussions on interactivity and interactive systems you may like to take a look at this research project and publication.

Week Four Brief

Brief Set:
Not a Sticker Campaign - Introducing Groups and Communities

Brief is here

Feel free to contact myself or Ben via email during the coming week if you need to.

Week Four Presentation

Topics Covered:
Site Specific Art and Design

The slide show is here

Examples of Interactive Systems

The following are a couple of examples of existing brands utilising systems of interaction.

Nike ID

Dulux - not a very exciting website but you get the idea

Week Three Presentation

Topics Covered:
Open - Closed systems of interaction

The presentation is........


Here

Week Three Brief

Brief Set:
Freeman's Fragrance / Scent of Swindell

It's all about systems of interaction which engage the customer with a product, ultimately leading to a sale - not about advertising.

Get it Here

Week Three Notes

Topics Covered:
Open - Closed systems of interaction

Notes are Here

The Ladder of Citizen Participation

Click the image to download the essay

Service Design

A useful page relating to Service Design

Here

Thanks Alana

A Nice Thing

Here

Exhibitions Mentioned

Good examples of experiential exhibitions

London Transport Museum

Atmosphere

Reading for Week Three

Please read these essays and think about their implication in relation to the discussion in this week's lesson.

Antagonism and Relational Aesthetics

The Poetics of Open Work

Week Two Notes and Brief

Topics Covered:
Discussion of Relational Aesthetics
Brief Set:
Tree Hugging

Notes from this week's lesson

here

Brief from the week's lesson

here

Presentation from this week's lesson

here

Contact Details

Can you all please send me your contact details

patrick_swindell@hotmail.com

Reading for Week 2

Please read Relational Aesthetics by Nicolas Bourriaud for next week. We will be discussing the different typologies and their potential application in the design of experiences. The book is available here on Amazon but is also in most art/design libraries.

Week One

Topics Covered:
Introduction to Experiential Design
Brief Set:
Nudge Nudge Wink Wink - A secret Language

Thanks everyone for your input this evening. We'll go over the applications of what we covered at the beginning of next week's session.

Until then the presentation slides are here

Other links are below

Marije Vogelzang

Feelings are Facts

Desmond Morris

Welcome to Experience Design 2011

In a media-saturated world it is getting harder and harder for messages to be heard. Increasingly all sectors (commercial and cultural) are looking beyond the printed page and recorded communication to reach their audience. Industry now demands a new type of practitioner who can communicate in a way that engages all the senses of the audience - people who can integrate objects, text, sound, images and film creating experiences that deliver meaning and messages in the environment. Practitioners who are able to work within interdisciplinary teams lead this emerging field.

This course looks at the theory behind this type of design and explores its practical application through a range of projects tailored to the particular ambitions of the group.

We explore Narrative as a design tool and interaction as a method of engagement.You will be introduced to research techniques and ways to interpret and incorporate this research into coherent projects. To realise your projects you will be working collaboratively, enabling outcomes that could never be achieved by an individual. You will leave the course with concrete strategies for getting the most out of this challenging, rewarding and essential approach to creativity.